Well established in Borough Market as experts in cheese, we were approached to create a concept design for a shop in Westfield aimed at a premium demographic.
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Client
The French Comté

Project Type
  • Restaurant
Discipline
  • Graphic Design
  • Interiors
Location
Westfield White City, London

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Our central idea was material led, using different shades of marble for display areas to reflect the different strengths of cheese on display and visually guide customers through their tasting.

The shop layout was designed to celebrate the artisan nature of the maturing cheese, with a glass wall allowing views in to the shops very own maturing room. At the same time, we also accommodated the customer in a hurry, with a dedicated pre-packed display by the entrance.

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